The right audience + the right ad = Online Sales.
Do you have an online store? Product listings ads appear on the top or the top right of the search results. It includes richer product information, such as product image, description, price and your brand.
Product listings showcase your products at the moment when someone is searching and it captures impulsive purchases. Catching consumers in the ‘I-want-to-buy’ moments will lead to the highest conversion rates – as much as 40% of Canadian smartphone users have taken action right away.
These moments provides the opportunity to build a long lasting relationship. This is especially important as you could be selling to a customer who has never heard of you! 50% of Canadians have made a purchase from a brand they normally wouldn’t buy from but did because of the relevant information available in the moment of them looking.